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I propose that the property be developed for commercial use as an
authentically styled Bavarian Beer garden. The basic concept is to
drink beer and eat simple foods outside in nature under the trees.
Most outdoor beer gardens in Bavaria operate seasonally in good weather,
and at the onset that could be the model here. Generally beer gardens
stay open 'til sometime between 10-12pm.
The architectural aspect of the project would be very minimal and
non invasive to the park-like nature of this space: a kiosk incorporating
two restrooms would be setup near the entry area -- the rest of the
space would be laid out with communal style picnic tables, perhaps
over a gravel toping for ground leveling and cover. A minimal amount
of discreet lighting would be required above the tables; obviously
electrical and plumbing would need to be brought out to the kiosk.
It is even conceivable that some area could be used for board games,
or bocce, etc.
I believe that this concept would be totally unique in Manhattan and
would be a SMASH success. This would be the hottest new establishment
in the entire downtown area -- it would have a wonderful atmosphere
inside.
I do not have an actual business plan to propose but I think the financial
rewards from this establishment will be handsome and that a partnership
arrangement between SPHC and an operator would be the direction to
head into.
I have attached photos of the Kiosk in Madison park, (also a wildly
successful business) to show what the scale of the Kiosk might be
and to get a feel of the beer garden environment. |